On a map, the blue dot shows you where you are. For 3 million daily readers, the blue dot on their newspaper, news app, or news site means they are in the center of the story. With its signature colorful visual storytelling that draws readers into historic events and groundbreaking reporting, USA Today has grown into America’s most circulated news source.
USA Today’s maps don’t just drive content engagement — they move issues. Their Pulitzer Prize winning The Wall visualized every single mile of the US border with Mexico, and 2019’s Mortgage Foreclosure Analysis drew congress’ attention to abusive practices on reverse mortgages sold to senior citizens