Micromobility Europe 2024

June 5-6, 2024

Book a meeting

Darren Oliver
On-demand Logistics Partnerships
Ryan Leidigh
Head of On-Demand Logistics Solutions
Moritz Förster
2-wheel Vehicle Partnerships
Geoff Clark
On-demand Logistics Partnerships

Discover the Future of Urban Mobility: Join Us at Micromobility Europe to Experience Mapbox's Latest Micromobility Solutions

Meet our team and learn about how Mapbox helps micromobility companies manage their fleets and riders efficiently, safely, and within city regulations on two (or three) wheels.

Perfecting solutions to micromobility regulations requires experimentation, and Mapbox allows for quick testing, iteration, and implementation.

Mapbox Studio enables companies to design custom map solutions for diverse regulated areas like parking zones, speed limits, and restricted zones, and roll them out with ease. Developers can learn from real-time data and tweak parameters without rewriting code. Mapbox systems help micromobility businesses like Tier Mobility push updates with a click of a button. This way, companies can comply with changing regulations without skipping a beat.

Mapbox Navigation SDK makes it easy for both users and platform providers to comply with their municipality’s local legislation. Riders are less likely to navigate through restricted zones with technology that guides them through every stage of their journey.

Multimodal routing through the Mapbox Directions API offers tailored navigation for various forms of transportation, specifically for cars, bicycles, and pedestrians. Here's how each movement profile can be significant for micromobility:

  • Cars: While car routing may seem less relevant for micromobility, which tends to focus on lightweight vehicles, it is still important for logistical support, maintenance, and redistribution of micromobility assets like scooters and bikes. Providers can use car routing profiles to optimize routes for these support vehicles, leading to increased efficiency in operations.
  • Bicycles: Bicycle routing is directly tied to micromobility, as many such services offer bikes or electrically-assisted bikes. The bicycle profile can consider factors unique to cyclists, such as bike lanes, road types, and elevation changes, creating safer and more efficient routes, thus enhancing user experience and potentially increasing service usage. 
  • Walking: Pedestrian routing is crucial because micromobility users may need to walk to the nearest vehicle pickup location or from a drop-off location to their final destination. A walking profile can direct users along pedestrian-friendly paths and sidewalks, improving the overall door-to-door travel experience.

For micromobility providers, integrating multimodal routing is beneficial in several ways:

  • User Experience: Providing accurate routes that cater to the specific requirements of different transport modes leads to a better user experience. Bicycles and scooters, for example, can avoid major highways and be routed through bike-friendly streets, improving safety and user satisfaction.
  • Efficiency: Optimized routing allows users to reach their destinations faster and with less effort, which is especially valuable in urban areas where micromobility solutions shine due to their agility and ability to bypass traffic congestion.
  • Operational Cost Saving: By optimizing maintenance and redistribution routes for their vehicles, micromobility providers can save on fuel, labor, and vehicle wear-and-tear, translating into overall cost reductions.
  • Safety: Each mode of transport has unique safety considerations. A routing API that caters to mode-specific needs (like bicycle profiles considering bike lanes) helps reduce the risk of accidents, which is paramount for user safety and the provider's liability.
  • Intermodal Connections: By offering routing that considers multiple forms of transport within a single journey (e.g., walking to a bike-share station, biking to a public transport hub), micromobility providers can seamlessly fit into the wider urban transportation ecosystem.Integrating multimodal routing via the Mapbox Directions API into their applications, therefore, allows micromobility providers to tailor their services to diverse local conditions and user needs, reinforcing their role in sustainable urban mobility.

Mapbox Tiling Service rapidly processes location data to refine regulation enforcement. Updates appear in-app for users as they move from one regulatory zone to another. The vehicles, like e-scooters, can change function based on location too. For example, when a user enters a low-speed area, the scooter’s acceleration can be limited automatically.

Mapbox Mobile Maps SDK delivers regulation updates faster than major map providers like Google thanks to superior load times. Rapid updates create a seamless user experience as users won’t have to consciously change their habits as they enter and exit different regulatory zones. The riding experience can be adjusted automatically to align with the rules of the road.

Mapbox’s product suite is designed for easy integration into any application. Everything is built from the ground up to support a variety of use cases, including routing and navigation, mapping, and geocoding. These functions make it easy to track device usage and plan new service zones. 

Learn more about how our tools support micromobility companies and their teams, enabling them to deliver the best experience for their customers, drive efficiency, and operate safely.

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Darren Oliver

On-demand Logistics Partnerships

Ryan Leidigh

Head of On-Demand Logistics Solutions

Moritz Förster

2-wheel Vehicle Partnerships

Geoff Clark

On-demand Logistics Partnerships